Priyanka Gill Launches Coluxe: A Lab-Grown Diamond Brand
Entrepreneur Priyanka Gill has embarked on an exciting new venture by stepping away from her role at Kalaari Capital to launch a fresh lab-grown diamond jewellery brand called Coluxe. The brand aims to revolutionize the jewellery market, offering eco-conscious and beautiful alternatives to traditional mined diamonds. Scheduled to launch online in the upcoming year, Coluxe is poised to make a significant impact in the fine jewellery sector.
A New Era in Sustainable Jewellery
Priyanka Gill, a seasoned entrepreneur, is known for her sharp business acumen and her commitment to innovative ideas. She expressed her belief in the growing demand for sustainable luxury in the jewellery sector, telling ET Tech, “Mass-scale adoption of new consumer behaviour does not happen often, but it’s happening in the fine jewellery sector. Lab-grown diamonds are not only beautiful but also ethical and sustainable. They offer a visually and molecularly identical alternative to mined diamonds, appealing to consumers seeking more meaningful choices.”
Coluxe: A Beautiful Choice for the Conscious Consumer
With Coluxe, Gill aims to cater to consumers looking for luxurious jewellery that doesn’t come at the cost of the planet. The lab-grown diamonds used in Coluxe’s pieces offer all the brilliance and beauty of natural diamonds but are produced in a way that is less harmful to the environment. This makes Coluxe an appealing option for aspirational consumers who are conscious about their impact on the earth while still desiring high-end, stylish jewellery.
Early Investment and Future Plans for Coluxe
Coluxe has already attracted significant early-stage funding from various investors, signaling strong support for its business model and vision. After the brand’s online debut, it plans to expand with a retail presence and integrate an omni-channel strategy to reach a broader audience. The jewellery collections will focus on contemporary designs perfect for everyday wear, with additional themed collections and gifting options in development.
Priyanka Gill’s Entrepreneurial Journey
Gill’s business journey has been marked by her previous successful venture, the content community platform PopXo, which she founded and later sold to Good Glamm Group in 2020. Following the acquisition, she became a member of the board at Good Glamm Group and assumed a leadership role as chairperson of its media arm, Good Media Co. This new venture with Coluxe marks her next step in reshaping industries with innovative and sustainable solutions.
With Coluxe, Priyanka Gill is continuing her trend of disruptive entrepreneurship by bringing lab-grown diamonds into the mainstream, providing consumers with a luxury alternative that aligns with ethical and sustainable values. As the brand moves forward, its focus on contemporary and timeless jewellery designs, combined with a forward-thinking retail strategy, will likely position it as a leader in the eco-luxury space.
Disclaimer:
The content on this website is sourced from various publicly available websites on the internet. While we make every effort to ensure accuracy and fairness, if you believe any content infringes on your copyright or intellectual property, please contact us directly. We will review your concerns and take appropriate action, including removing the content from our site if necessary.
