Key Highlights
- Natural Diamond Council has appointed Susie Dewey as its new Chief Marketing Officer.
- Dewey brings 17+ years of global fashion and lifestyle marketing experience.
- She has held leadership roles at Tapestry, NET-A-PORTER and Michael Kors.
- She will lead NDC’s global marketing and communications strategy.
- Appointment aims to strengthen natural diamonds’ positioning across culture, creativity and impact.
- NDC CEO Amber Pepper called the appointment a significant step for the organisation’s global marketing ambitions.
The Natural Diamond Council (NDC) has announced the appointment of Susie Dewey as Chief Marketing Officer (CMO), reinforcing its global marketing leadership and deepening its focus on cultural influence and strategic brand storytelling.
With more than 17 years of experience shaping globally recognised fashion and lifestyle brands, Dewey brings extensive expertise in integrated marketing, global partnerships and brand-led growth. Her career spans senior leadership roles at Tapestry, NET-A-PORTER and Michael Kors, following early public relations roles with Topshop and Burberry.
Throughout her career, she has led high-profile brand activations and global marketing strategies, building a strong reputation for driving customer acquisition, brand relevance and cultural resonance across international markets.
At the Natural Diamond Council, Dewey will oversee the organisation’s global marketing and communications strategy, with a focus on further elevating the narrative around natural diamonds while strengthening the Council’s position at the intersection of culture, creativity and impact.
Her appointment comes as the Council continues to advance storytelling and consumer engagement around natural diamonds through insight-led campaigns and culturally relevant initiatives.
“Susie’s appointment marks an exciting moment for the Natural Diamond Council. Her ability to connect brand, culture and commercial impact makes her exceptionally well placed to lead our global marketing efforts.” said Amber Pepper, CEO, Natural Diamond Council.
“I’m incredibly excited to join the Natural Diamond Council at such a pivotal time. The opportunity to shape the global narrative around natural diamonds is one I’m truly passionate about.” said Susie Dewey, Chief Marketing Officer, Natural Diamond Council.
Recognised for blending creative and commercial thinking, Dewey is also known for building high-performing teams and fostering collaborative environments, qualities expected to support the Council’s next phase of global brand growth.
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